Supporting Future Skills Today
Feb 
13th
, 
10:30pm 
EST

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7:00 PM

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Sebastian Poindexter

Sr. Technology Consultant

OPENFORM

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Resource Title

Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

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12:00-1:00 PM

Main Event

Special guest presenters

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Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events. Prior to Openform, she led global product marketing teams.

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Clear your calendar - It's going down! Splash Blocks kicks off on April 20th, and you're invited to take part in the festivities. Splash HQ (122 W 26th St) is our meeting spot for a night of fun and excitement. Come one, come all, bring a guest, and hang loose. This is going to be epic!

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Supporting Future Skills Today
January
 
1
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2026
5:30pm
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6:30pm 
PST
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Supporting Future Skills Today

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What was covered

Creative Operations leaders face a relentless barrage of high-velocity requests and shifting corporate demands. Balancing daily firefighting with long-term strategic growth feels nearly impossible as project volumes surge and timelines compress, leaving little room for critical professional development.


Yet the specific capabilities required to succeed are shifting rapidly, threatening to leave unprepared creative teams behind. To thrive, ops leaders must identify future-proof skills right now and help their teams acquire them in real time—all while hitting aggressive delivery deadlines. But how? Let’s discuss!


In this session, we'll explore ways to:


• Define the next-generation skills required for modern in-house creative teams
• Embed meaningful skills acquisition into packed daily workflows without sacrificing output
• Partner with stakeholders to gain and share access to learning opportunities

 

Bring your thoughts, ideas and questions for a facilitated, interactive discussion with up to 12 senior creative operations leaders at high profile brands. 


Can't make this one? We've got lots of options! Check out other roundtables, and here's an overview of our community.

Key Topics:

What agile event programs are and why they're essential

Strategies and tools for building agile event marketing

How to scale agile event programs without losing brand integrity or valuable data

Steps you can take right now to introduce agile event marketing into your business

Grab your favorite snack and tune in.

Pro Tip:

First, watch the video to learn how to use this type of theme. Then, replace the video by selecting it and clicking on the "Embed Options" tab on the right. Then, simply paste in the direct link to YouTube or Vimeo. Hide this element when you're finished.

 
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Need more help? Here are some great Help Center articles regarding embed best-practices:

 
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CREATIVE OPS Leader Virtual Roundtable

Creative Operations leaders face a relentless barrage of high-velocity requests and shifting corporate demands. Balancing daily firefighting with long-term strategic growth feels nearly impossible as project volumes surge and timelines compress, leaving little room for critical professional development.


Yet the specific capabilities required to succeed are shifting rapidly, threatening to leave unprepared creative teams behind. To thrive, ops leaders must identify future-proof skills right now and help their teams acquire them in real time—all while hitting aggressive delivery deadlines. But how? Let’s discuss!


In this session, we'll explore ways to:


• Define the next-generation skills required for modern in-house creative teams
• Embed meaningful skills acquisition into packed daily workflows without sacrificing output
• Partner with stakeholders to gain and share access to learning opportunities

 

Bring your thoughts, ideas and questions for a facilitated, interactive discussion with up to 12 senior creative operations leaders at high profile brands. 


Can't make this one? We've got lots of options! Check out other roundtables, and here's an overview of our community.

What to Expect:

Participate in an moderated discussion with up to 12 senior creative operations leaders 

Learn and share top priorities to be sure you're prepared for an exciting and productive year 

Connect with other smart, kind leaders to build your professional network 

What InsideOut Leaders are Exploring

01

From AI Burnout to Breakthrough

AI burnout is real. Learn how leaders can reset expectations, prioritize well-being, and help teams thrive in the age of AI.

02

Listen to All Our Content!

Too busy to read? Hear what we're learning on InsideOut: Design Leadership Insights. Now available anytime, anywhere.

03

Reset Culture Through Creative Ops

Ops leaders influence culture at every touchpoint, from transforming meetings to strategic budgeting and more.

04

Build a Business Case for Growth

Creative ops leaders are struggling to get what they need as organizations prioritize efficiency and cost savings.

Curious about our InsideOut Community?

Enhance your user experience and build brand equity with your design vernacular.

Your Host

Susie hall

President, Community & Customer Engagement

 

AQUENT 

Your CO-Host

KATE GOTTFRIED

VP, Community & Customer Engagement

 

AQUENT 

Your Hosts

Lucy Hernandez

Chief Creative Office

OPENFORM

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Leo Di Salvo

Sr. Technology Consultant

OPENFORM

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Your Hosts

Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events.

Leo Di Salvo

Sr. Technology Consultant

Openform

Leo Di Salvo is the Senior Technology Consultant at Openform, where his goal is to help people unlock the power of in-person events.

Run of show

12:00PM

Webinar Begins

Opening remarks from your hosts

12:15PM

5-Tips

5 Tips for Creating Virtual Events

12:45PM

Closing

Final remarks from your hosts

Grab your favorite snack and tune in.

Pro Tip:

First, watch the video to learn how to use this type of theme. Then, replace the iFrame embed code of the video below by clicking into it and clicking on the "Embed Options" tab on the right. Hide this element when you're finished.

 
Need more help? Here are some great Help Center articles regarding embed best-practices:

 
How do I resize an iFrame?


What's the difference between iFrame elements and Video elements?


How do I embed webinars or livestreams using an iFrame element?


What can I embed using an iframe into Splash?

Resource List

01

A Guide to Agile Event Programs that Can Survive Anything

Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

Download
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02

Crisis Mode: Ideas for Managing Events in Challenging Situations

Learn strategies, experiences and lessons learned from top event marketing leaders who have walked through the fire more than once and lived to talk about it.

Register
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03

How to Build a Rock Solid Agile Events Program

The old way of doing event marketing—a large, inflexible investment in a small number of tentpole events—doesn't fit into a business world that demands adaptability and speed.

Watch now
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Benefits

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Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events. Prior to Openform, she led global product marketing teams.

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